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You need to give something extra to your customers to expect loyalty in return.
Quality can be measured in terms of durability, reliability, usage and so on.
Total Quality management is defined as a continuous effort by the management as well as employees of a particular organization to ensure long term customer loyalty and customer satisfaction.
Remember, one happy and satisfied customer brings ten new customers along with him whereas one disappointed individual will spread bad word of mouth and spoil several of your existing as well as potential customers.
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Does this Quality Management assignment look familiar?
Brief Overview of the History of Quality Management: The growing complexities of today’s organizations require a definitive management approach to ensure complete efficiency and productivity.
Among the many quality management theories practiced, Total Quality Management has surfaced as one of the most respected.