His articles on marketing, technology and distance running have appeared in magazines such as “Marketing” and “Runner's World.” Linton has also authored more than 20 published books and is a copywriter for global companies.
He holds a Bachelor of Arts in history and economics from Bristol University.
Building mutually beneficial relationships with other professional firms can add to your opportunities to win new clients.
For example, by offering to refer your clients who require financial advice or real estate service to professional in those areas, you can encourage them to recommend your firm to their clients when they need legal services.
As the business grows, the same client may need advice on patent law or mergers and acquisitions.
Based in the United Kingdom, Ian Linton has been a professional writer since 1990.
Did you win a high value or newsworthy case in the last year or two?
These are eye-catching details that belong in the summary.
The summary is your hook so be judicious about the material you include.
Strategy: Your strategy section should outline your vision for your practice at the firm.