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Another study in 2001 involved three listening conditions — silence, an upbeat Mozart piece, and a slow, sad piece by a different composer — and found that elevated spatial test scores corresponded to high arousal rates following the Mozart condition.
In 1998, Governor Zell Miller’s budget proposition allocated $105,000 to buying classical music CDs for every newborn in the state of Georgia.
In 2000, a South China Morning Post article read that “babies who hear Così Fan Tutte or the ‘Mass in C Minor’ during gestation are likely to come out of the womb smarter than their peers,” and the Times of India has referred to the Mozart effect as “music curry for the soul.” Although the idea that listening to classical music increases intelligence has become popular worldwide, most scientific evidence fails to support such a connection.
Tomatis who used Mozart's music as the listening stimulus in his work attempting to cure a variety of disorders.
The approach has been popularized in Don Campbell's book, The Mozart Effect, He used the music of Mozart in his efforts to "retrain" the ear, and believed that listening to the music presented at differing frequencies helped the ear, and promoted healing and the development of the brain.
The study makes no statement of an increase in IQ in general (because IQ was never measured). only showed an increase in "spatial intelligence", the results were popularly interpreted as an increase in general IQ.
This misconception, and the fact that the music used in the study was by Mozart, had an obvious appeal to those who valued this music; the Mozart effect was thus widely reported.
Campbell recommends playing specially selected classical music to infants, in the expectation that it will benefit their mental development.
After The Mozart Effect, Campbell wrote a follow-up book, The Mozart Effect For Children, and created related products.
Results showed that students scored the highest after listening to Mozart’s music: On Stanford-Binet spatial IQ tests involving the visualization of folded paper shapes, scores rose 8-9 points, though only for a period of 10-15 minutes.
A leading researcher of the study, Frances Rauscher, continued for two more years to conduct similar studies with comparable results.