Disclaimer: This work has been submitted by a student.This is not an example of the work produced by our Essay Writing Service.They rarely get patronage by the popular artist and commercially viable bands which lives them without a competitive power in the Nigeria music industry.
Disclaimer: This work has been submitted by a student.This is not an example of the work produced by our Essay Writing Service.They rarely get patronage by the popular artist and commercially viable bands which lives them without a competitive power in the Nigeria music industry.Tags: A Capacity To Think Critically Is An Example OfEmployee Motivation Project Review Of LiteratureTo Kill A Mockingbird Book Report EssayPaul Dempster Fifth Business EssayKnights Of Columbus Respect Life EssayPower In The Crucible EssayCreative Writing ExemplarsOedipus Antigone Essay Prompts
My business plan is to set up a music record label (7th Records) that will be based in Lagos, the capital of Nigeria.
It will be a corporation whose major focus will be to capture the very talented but financially handicap artists/bands.
After careful investigation I bought into this philosophy and have chosen to adopt it although it is quit appealing to a few band or artist.
It will create room for both 7th label and the prospective bands/artist to adopt an intimate and specialized focus on what the entertainment market wants.
It will operate as a full record label and will provide everything that is required for producing, Mixing, Mastering, promoting and marketing a music album of any signed artist/band.
It will also adopt a business philosophy developed by Fred Okundaye (Fred, 2007) which states that “for long term sustainable growth it will be more successful for a label to sign up just a few artist/bands and promote them equally than to sign up a bunch and hope one gains commercial success enough to float the rest of the bands”.
They also rip off these artist/band by adopting a record deal i.e.
for every profit made from the CD sales they will have 50%.
This has been a way of extortion from artist on the part of these labels.
7th Record will be an exceptional, goal oriented and unusual but sustainable business model for a record label.