Correctly estimating your market size and how much market share you can corner is a key element in any ecommerce business plan.
There are three important elements in assessing market size: The total addressable market is the total revenue opportunity for your product or service.
Use This Ecommerce Business Plan Template To Define Your Problem And Solution You don’t want to build a company that doesn’t have a market, or the market size is too small to generate any meaningful revenue.
Knowing your market size is key to understanding other aspects of your business, such as costs (how much you would have to spend to reach your market, how much you would have to produce to penetrate the market, etc.).
It outlines how you plan on selling your product or service to buyers.
There are several models: Business-to-Business (B2B) means you sell your product to other businesses instead of individual customers.
The serviceable available market is the market size that is geographically and/or politically available for you.
The serviceable obtainable market is the market size that your product can realistically capture.
Hold a solo brainstorming session where you write out your ideas. Lindsay wasn’t a chemist, but that didn’t stop her from following through on her idea.
Ask them the following questions: This line of questioning will help you figure out what hurdles may come up in bringing your idea to fruition (and if your idea meets the initial criteria stated of being needed and useful). After speaking with your friends, select the idea you feel most passionate about.