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Rol Fessenden shows by example the importance of mathematics in business, specifically in making marketing decisions.His essay opens with a dialogue among employees of a company that intends to expand its business into Japan, and then goes on to point out many of the uses of mathematics, data collection, analysis, and non-mathematical judgment that are required in making such business decisions.
No prescription for their improvement can be simple.
This volume may be beneficially seen as a rearticulation and elaboration of a principle put forward in Students need to experience mathematical ideas in the context in which they naturally arise—from simple counting and measurement to applications in business and science.
He suggests that teaching must change if more students are to learn mathematics.
The question, then, is how to exploit opportunities for connections between high school mathematics and the workplace and everyday life.
In his essay, Thomas Bailey suggests that vocational and academic education both might benefit from integration, and cites several trends to support this suggestion: change and uncertainty in the workplace, an increased need for workers to understand the conceptual foundations of key academic subjects, and a trend in pedagogy toward collaborative, open-ended projects.
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